Targeted Email Marketing Campaigns
The fable of the tortoise and the hare provides a useful way of thinking about email’s place in the scheme of social media marketing.
What Kind of Message Do You Want to Send?
Email encourages thoughtful content and excerpts which link back to your blog or website. Because your audience receives the email privately, you can personalize messages. This helps you create a personal bond and a sense of trust with clients, an essential first step in establishing brand loyalty and securing return business.
At Dovetail, our email manager and customer database allows you to select from a variety of eye-catching templates, create targeted recipient lists, and even automate newsletters to send based on customer birthdays or subscription dates.
Why not be the tortoise and the hare? Best part, you can be both! We’d be happy to talk to you about how an email campaign can complement your overall marketing strategy. Let’s start a conversation.